AMALA®

From the hustle and bustle of everyday life to new brilliance—from your vision to its realization! AMALA inspires, touches, makes you shine, and feels good.

Take your time to explore, and you are welcome to ask us any questions—we're here for you.


✦

Exclusive Jewelry by AMALA, Heart UP & Doll Up Sister

AMALA – Fine Jewelry

Timeless elegance and award-winning designer jewelry. Founded in 2005 by Sophia Kirsch-Wahl, AMALA stands for unique creations that unite tradition and modernity in a fascinating way. The designer and master goldsmith creates exquisite pieces in gold and silver, combined with fine gemstones, shimmering pearls and innovative materials. Her works are characterized by a modern timelessness that, in a playful and often humorous way, always pay tribute to traditional craftsmanship and heritage.

Featured in renowned magazines such as Elle, InStyle and Brigitte, as well as on leading fashion blogs, AMALA has established itself as a brand for distinctive designer jewelry of exceptional quality. Two iconic designs – the elegant Heart Ring and the legendary Ram Ring – are part of the collection of one of Germany’s most important museums of decorative arts. The outstanding quality and creative sophistication of AMALA have been honored several times, including with the prestigious Inhorgenta Award.

HEART UP – The Young Design Classic

The HEART UP line presents the Heart Ring as a modern design classic, available in numerous variations. It can be worn as an elegant, extravagant wedding ring or as a stylish everyday accessory. Crafted from yellow gold, rose gold or sterling silver and refined with delicate pearls and radiant gemstones, it unfolds a distinctive elegance. In its joyful, experimental versions featuring colored resin bodies in pastel or vibrant tones, the ring reveals an urban flair and becomes an irresistible statement full of charm and versatility.

DOLL UP SISTER – From Vintage to Kawaii

In 2009, Sophia Kirsch-Wahl founded her second brand, DOLL UP SISTER – the young, trendy and fashion-forward counterpart to the high-end jewelry label AMALA. Born from a love of historical, hand-engraved steel molds and the desire to revive them in a new and creative way, the concept quickly took shape. Since then, jewelry pieces with a unique vintage character have emerged: delicate brass elements made using original embossing molds from 1880 to 1960 carry the elegance of the Victorian era and the flowing lines of Art Nouveau. Combined with gemstones, antique Bohemian glass and lovingly hand-modeled figures, these pieces build an artistic bridge between past and present.

Yet DOLL UP SISTER is more than that – it is also a homage to the Japanese Kawaii style, representing cuteness, innocence and playful aesthetics. This inspiration is reflected in the color palette and the charming figurative details of the collection, especially in Maiko Mouse – the delightful mascot and hallmark of DOLL UP SISTER.